Meet Bei Tang

Unlike the EUIPO and the Benelux IP Office, the Chinese Trademark Office can refuse a new trademark application based on a prior conflicting mark without the intervention of the prior mark owner. Consequently, contacting the prior mark owner to obtain a letter of consent (the “LoC”) would be a logical approach to consider when...

The China IP environment has evolved tremendously over the last decades with the Chinese trademark protection and litigation landscape gaining in sophistication and predictability, for the better. To fully benefit from these positive changes, foreign companies must adapt their Chinese trademark portfolio strategies. As a starting point, two easy and cost effective steps can be taken to...

GEVERS won for one of its clients an important battle against the trademark hijacking in China based on copyright infringement claim. In that particular case, the client had no trademark registration in China and discovered that his device mark was filed by a Chinese company in bad faith. An opposition was then filed against...